Many people build their own websites and many do it well. But having just got back from a holiday, and having tried to find websites for local businesses before we went away, it was spelt out to me just how important it is to do the job properly.
And I'm not talking just about the look. A friendly site that doesn't look like it's cost a fortune is fine, but make sure that people can find it. We saw loads of places to rent whilst we were away and many advertised their website addresses. This is excellent marketing. Even better still would have been us being able to find their websites before we went, so that we could have booked with them.
It doesn't take much effort, but if you don't know what you are doing, get someone to do it for you. It can be well worth the investment.
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