Now a request such as "I need the site live in 7 days - I've paid for the advertising in a national magazine" isn't necessarily a problem. Work with your web designer; answer emails and phone calls; tell him (or her) what you want and generally get on with the project and as long as there aren't huge complications then it shouldn't be a problem.
But when the project has stumbled along for 3 months already and the customer has changed their mind several times not only about the look and colour scheme but also the content, then the task starts to get more difficult.
Then when I hand over draft versions of the page and I hear nothing back for 2 working days (and still waiting) then the task is becoming more complicated - we have to be live this time next week and I have to build the database still and the customer has to load the products...
Also, ask for "That thing that Amazon does with other products". Erm, what? 2 days later the answer comes back "You know, show products people also bought". Not a problem, usually, but the clock is ticking and we still haven't had an agreement on what the pages will look like. 3 months in and I'm still producing new versions. At least there haven't been any major re-writes for a week.
Hopefully, one of the variations of buttons on show will be satisfactory, else it's back to the drawing board for them. To be honest, I don't like any of the buttons I've been given to work with - but if the customer loves them then so be it.
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