Now you have a website, how can you get plenty of traffic onto the website? There are 7 top ideas for marketing a website online that every website could be using to generate more incoming traffic.
Pay Per Click - do you want a quick feed of traffic? Well in my opinion, pay per click systems offer just this! Sign up for a Google account, or MSN, Overture or whoever you choose, select a few appropriate keywords, write a concise advert and in minutes your website can be receiving targeted customers. There is an element of quality advert writing required and careful selection of keywords, but as long as you set limits for the advert and monitor the advert's progress, pay per click can be quite useful.
PopUnders - this is another way of generating fast traffic and this one is quite cheap. I've got a customer who relies on this to generate website traffic to support his business. How quick and well it works does depend on the provider you are buying from, but basically your website is displayed in a new window when a person visits another website of a chosen theme? Sounds complicated? It's not! For example, you choose a Golf category and then for 5,000 visitors the traffic provider gets to their golf websites, they also open a new window to display your website. Simple and can be very well targeted.
Fresh Content - if you aren't providing new content to your website then you are virtually killing it's content. It doesn't have to be weekly or even monthly. It depends on your website theme and competition. Whether you are adding new information, news or even just maintaining the freshness of yoour products, keep updating your website and traffic will be a lot better.
Forums & Blogs - by keeping your eye on other people's suitable blogs and forums there are time when you can genuinely post or leave comments that are usful and informative that can link to your website. Don't do it needlessly - you want the people reading the comment to see that you are making a valid point and want to visit your website - no spamming please!
Google Maps - on certain search results for businesses, Google displays a map and a list of businesses it is aware of. It is well worth signing up for free to this service to make sure that your website is listed and will appear in search results.
Articles - writing informative atricles that people find useful and getting them published in other people's newsletters, blogs and websites is an excellent way of being seen as a useful expert in the field and a way of generating more traffic. Like commenting in blogs and posting to forums, if the reader finds what you write interesting they are likely to want to visit your site.
Run a Newsletter - people visiting your website can be encouraged to sign up to your newsletter. If they do, then they are probably interested in your offer so likely to be happy to visit you when you have special offers. Sign up for a newsletter service and get it running now. Even if you only have a handful of subscribers, it can be fun.
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